The Brief
A new ‘responsive’ facelift for this rapidly growing group of independent ‘Network Yacht Brokers’ who continue to enjoy massive success powered by the Livetech web technologies; new offices in Northern Ireland and Corfu paying testament to this. Using the full range of web techniques; the group coordinates its efforts with the centrally available resources provided by their ‘Helm’ system.
We have a long and successful association with Livetech and have worked closely with them over the years to develop Network Yacht Brokers into the dynamic successful marketing group that it is today. We rely on Livetech to support our various web operations and ensure we have maximum visibility in the online marketplace.
Objectives
- A clean and simple layout for users to follow.
- A bespoke broker and brokerage system.
- Responsive design that works cross-device.
- A system for which boats can be sold.
Planning
We began the process by meeting with the client to discuss their requirements for the website. It was important for us to agree on an approach to take the project forward and for it to be successful.
Development
In addition to being cross-device compatible the site features various user levels, fully social media integration and submissions forms. Some of the content used in the making of this site was Linux, Apache, My SQL, PHP, HTML5, CSS, AJAX/JQuery.
Final Product
Network Yacht Brokers as an end product had a fully responsive website that had the ability for boats to be sold on.
Design
In terms of design it was important to keep the design simple with use of high quality images. The website was designed so it would be easy to navigate and allow users to list their boats for sale.
Social Media
Livetech provide a comprehensive marketing strategy from social media marketing through to ongoing content management to drive and increase traffic to the website.
